3 Key Questions About Internet Marketing
Internet marketing is exciting, challenging, and confusing. It can make or break your internet business and yet many people who depend on internet marketing don’t have a full grasp of the essentials involved in internet marketing.
In fact, many internet entrepreneurs waste a great deal of time, energy, and momentum because they do not fully understand internet marketing. Don’t let this lack of understanding undermine your income potential.
In order for you to better understand internet marketing and its impact on your internet business you must know the answers to the 3 Key Questions About Internet Marketing:
1. What Is Internet Marketing?
2. What Is The Cost Of Internet Marketing?
3. What Is The Benefit of Internet Marketing?
What Is Internet Marketing?
Marketing is actually rather simple. Marketing is communication about an idea, product, service, or organization. Marketing therefore includes advertising, promotion and sales.
Marketing is broader than simple advertising or promotion in that it includes researching the market to learn what consumers want and then setting out to meet their needs with the appropriate product, price, and distribution method.
Marketing includes market research, deciding on products and prices, promoting, distributing and selling.
Marketing also covers all the activities involved in moving products and services from the source to the end user. This means creating awareness for your services, attracting new customers and keeping existing customers interested in your services, and building and maintaining a customer base your services.
Internet marketing includes these same activities but also pulls in various internet tools including web sites, emails, Social media platforms, banner advertising, blogging, search engine optimization, autoresponders and other great tools.
What Is The Cost Of Internet Marketing?
The range of expenses for internet marketing is huge. There are a number of promotional and marketing ventures that can cost you nothing or only pennies a day while other advertising efforts can cost you thousands a day.
It is important to consider your goals — both long-term and short-term — as well as how much each prospective customer is worth to you.
This will help you determine a workable budget for your internet marketing campaign.
What Is The Benefit of Internet Marketing?
Internet marketing offers more benefits than many traditional marketing mediums. The very nature of web sites, blogs and social media is that they continue working to promote and market your product long after your initial marketing effort is over.
Email marketing can be a tremendous surge in contacts and sales and offers the ability to personalize your message as well as reach a targeted audience so your chance for sales goes up exponentially.
The other tremendous benefit of internet marketing is that it offers convenience and immediate satisfaction. Your potential customer sees your marketing message when it is convenient for them — and often when they are seeking information about your specific topic. Then you offer them the ability to act on that interest right then. They can locate your services and buy it in no time. That is the power of internet marketing.
Now that you have the answers to these three key questions, you are ready to begin your own internet marketing campaign — and succeed with your internet venture. Click here to find out new ways to maximize your internet marketing.